Performance marketing services for ambitious brands
A no nonsense approach to your performance
As an award nominated Performance marketing consultancy, our team of senior Performance marketing experts and multi-channel strategists combine data-driven insights with technology and creativity to deliver high-impact performance marketing services across paid advertising and SEO.
We offer you Director level expertise, from our first meeting, right through to auditing, strategising and optimising your performance marketing activity.
Get in touch to see how we might be best placed to support you.
Our most popular performance marketing services
Paid advertising audit
A paid advertising audit takes each of your key channels and reviews what’s working well and where there is opportunity for improvement. All culminating in recommendations and actions based on the evidence and our experience.
Get in touch with our team discuss performance marketing services or run an initial audit for you.
PPC advertising management
We can help your business create cost-effective paid search campaigns reaching high-intent audiences who are actively looking for your product or service through Pay Per Click (PPC), Display advertising and Re-marketing.
Get in touch with our team today to discuss your ppc advertising requirements or other performance marketing services.
Paid social advertising management
Whether it’s through Facebook ads, Instagram, LinkedIn, TikTok, Pinterest or Snapchat - Paid social advertising can accelerate your growth, awareness and engagement. Whether you’re looking to define a new paid social strategy, or ensure that your paid social ads are integrated as part of your wider customer journey to reach your target audience & encourage conversions, then we can help.
Get in touch with our team today to discuss your Paid social ads or other performance marketing services.
Being about you is all we are about.
Paid media FAQ’s
Your Performance marketing consultancy looks good, but how much do you charge?
We have been told that we are very reasonable compared to other performance marketing consultancy services and paid advertising agencies. Especially when comparing our costs to the ROI we drive for our clients. Our pricing structure is very simple and flexible to ensure both you as the client and us as the consultancy can grow together.
Get in touch to understand more about our fees today.
I want to work with you, but what if I don't get the results?
As we're confident in the results we can provide, we don't tie clients into long contracts. Our clients stay with us because it's the best decision for their business. We recommend an initial 3-6 months to deploy, test and refine our paid advertising recommendations. However should Performance marketing or paid media not work for your business, you are not tied.
If that sounds good to you, then get in touch with us today.
How do Purer Digital report on Performance marketing consultancy progress?
If you are a monthly client we will monitor your account regularly using a combination of automated alerts and manual checks. Our performance marketing consultancy and paid media specialists directly audit your advertising account each week to gather insights and make changes to protect your investment. Each month, we provide a digital report on progress and optimisation suggestions that align with your business goals to ensure you get the most out of our time and your media spend.
Get in touch to understand more about our approach to reporting on your campaigns.
Do I need a paid media agency?
As an award winning performance marketing consultancy and paid media ads agency we can provide you with extensive knowledge of all paid advertising platforms, as well as audit any existing activity and build comprehensive strategies around your business goals.
A paid media agency is a great option if you don’t have the capacity to run your advertising in-house, if your team needs specialist training or if you need help developing and deploying a digital advertising strategy for the continued growth of your business.
As a paid media agency we have tried and tested processes when it comes to measuring performance, utilising specialist tools in which you may not ordinarily have access too. We can also give advice on best practices in order to get the most out of your paid media advertising budget.
Get in touch to discuss whether paid media consultancy is the right option for you today.
What is Paid media?
Paid media is a term that refers to any kind of digital advertising online. In practice, this might include PPC (paid search or display advertising), video ads and paid social advertising. Purer Digital successfully manages media spend across the full paid media mix, from prospecting audiences to re-engaging users through re-targeting.
Get in touch to understand more about your paid media options today.
Why are Paid media ads important?
Paid media ads allow businesses to buy advertising space to promote their business in order to help achieve KPIs that feed into their wider digital marketing strategy and goals. There are many reasons why you might want to consider investing in paid media. It could be to drive awareness of your brand, traffic to your website, or to sell/convert more of your products or services. When run efficiently paid media ads should drive more revenue for your business. Which is why it’s important to regularly audit and monitor your performance in order to maximise your potential from your paid ads.
What is Paid social advertising?
Paid social advertising is a form of paid media advertising that focuses specifically on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest and more. Social media platforms offer highly granular targeting, allowing you to segment your audience to find the right people who want to know more about your products and services. Paid social media can play an integral part of your customer journey and should always be considered in conjunction with PPC channels across Paid search and display when designing your paid media advertising strategy - rather than working in a silo.
Get in touch to understand more about your paid social advertising options today.
What is PPC (Pay-Per-Click) advertising?
PPC (pay-per-click) advertising (or PPC ads) are a form of digital advertising where a website is charged a set amount each time a user clicks on one of their adverts. PPC is commonly referred to as ‘paid search’, which is an umbrella term that offers a wider range of biddable media but can include Google search, Google Shopping, the Google Display network, and Bing advertising.
Get in touch to understand more about your PPC (Pay-Per-Click) advertising options today.
How do Paid social media ads work?
Paid social media advertising enables brands to reach prospective customers and re-target engaged users through highly focused targeting options. This ensures that your adverts are served to users who are likely to be interested in your business, products or services. Typically, targeting is based on audience-specific attributes that the platform has available such as demographics and interests.
Compared to the more common PPC advertising, successful paid social activity usually relies on a combination of prospecting (cold) targeting and retargeting engaged audiences to deliver a return on your investment (ROI). We would always recommend assessing how your Paid social ads will work in conjunction with your wider digital marketing strategy - specifically any Paid search (PPC) activity, to ensure there is a connected user journey between channels.
Get in touch to understand more about your paid social advertising options today.
Do you also help with Google Ads and Google Shopping?
We do. Our Paid media advertising team includes paid search experts who have managed millions of pounds in media spend across Google’s advertising network. If you're looking for a paid media advertising agency that can drive conversions across all paid media platforms, then we could be the right choice for you.
If this sounds good, get in touch to discuss your paid media advertising requirements today.